{"id":14598,"date":"2021-09-15T11:30:53","date_gmt":"2021-09-15T09:30:53","guid":{"rendered":"https:\/\/blog.tmgrupoinmobiliario.com\/de\/?p=14598"},"modified":"2021-09-15T11:30:53","modified_gmt":"2021-09-15T09:30:53","slug":"mit-der-neuen-marke-las-moreras-fruit-veggies-entwickelt-tm-grupo-inmobiliario-sein-agrobusiness","status":"publish","type":"post","link":"https:\/\/blog.tmgrupoinmobiliario.com\/de\/2021\/09\/15\/mit-der-neuen-marke-las-moreras-fruit-veggies-entwickelt-tm-grupo-inmobiliario-sein-agrobusiness\/","title":{"rendered":"Mit der neuen Marke \u201eLas Moreras Fruit & Veggies\u201c entwickelt TM Grupo Inmobiliario sein Agrobusiness"},"content":{"rendered":"

 <\/p>\n

Torrevieja, 13. September 2021<\/strong> \u2013 Mit der Markteinf\u00fchrung von \u201eLas Moreras Fruit & Veggies\u201c erweitert TM Grupo Inmobiliario<\/strong><\/a> aus Alicante seine T\u00e4tigkeit, die bisher ma\u00dfgeblich auf Wohntourismus, Bau und Entwicklung von Zweitwohnungen entlang der Mittelmeerk\u00fcste spezialisiert war.<\/strong><\/p>\n

Las Moreas Fruit & Veggies ist 2009 aus der Landwirtschaftssparte der Gruppe entstanden und soll die landwirtschaftlichen Nutzfl\u00e4chen ihres Portfolios bewirtschaften.<\/p>\n

Das Gesch\u00e4ft der Firma wird so um eine Sparte erweitert, die auf Verpackung, Vermarktung und Export von Produkten spezialisiert ist, die unter der Eigenmarke, White Label oder \u00fcber Dritte angeboten werden. Der Verkauf erfolgt zudem online und direkt in einem Feinschmeckerladen. Damit soll der Wert der landwirtschaftlich genutzten Fincas gesteigert, regionale Produzenten Dienstleistungen und Unterst\u00fctzung angeboten und ein Beitrag zu einer nachhaltigen Entwicklung in der Segura-Tiefebene (Vega Baja del Segura) geleistet werden.<\/p>\n

Benannt ist die neue Marke nach Las Moreras<\/strong>, einer der bekanntesten Fincas der Gruppe, die zwischen Almorad\u00ed und Los Montesinos gelegen und schon seit dem 19. Jahrhundert Vorreiter in landwirtschaftlicher Betriebsf\u00fchrung ist.<\/p>\n

Mit dem Bau einer modernen<\/strong>, 3000 m\u00b2 gro\u00dfen und erweiterbaren Halle sowie einer ersten Investition von 1,5 Mio. Euro wurden mit Las Moreras Fruit & Veggies neue Impulse <\/strong>\u00a0gesetzt.Die energieeffizienten Anlagen sind mit modernsten Maschinen ausgestattet, um Zitrusfr\u00fcchte aus traditionellem sowie biologischem Obstbau zu vermarkten<\/strong>.<\/p>\n

Im Moment besitzt die Landwirtschaftssparte \u00fcber 150 Hektar Nutzfl\u00e4che, verteilt auf verschiedene Fincas in der Segura-Tiefebene. Dort werden Zitronen, Orangen, Mandarinen und verschiedene Arten von Limetten angebaut, aber auch Mandeln und diverse Gem\u00fcsesorten.<\/p>\n

Nachhaltigkeit hat f\u00fcr Las Moreras Fruit & Veggies Priorit\u00e4t. <\/strong>Die auf den Fincas angebauten Produkte werden nach der Ernte sofort verpackt und bleiben somit garantiert frisch,<\/strong> unddie l\u00fcckenlose Kontrolle<\/strong> der Verarbeitung gew\u00e4hrleistet h\u00f6chste Qualit\u00e4t. Erw\u00e4hnenswert sind auch die nachhaltige Wassernutzung und der Einsatz erneuerbarer Energien <\/strong>dank modernster Photovoltaikplatten auf der Verdachung. \u00dcbrigens: Die Fincas verf\u00fcgen bereits \u00fcber ein Team vor Ort mit langj\u00e4hriger Erfahrung in diesem Sektor<\/strong>.<\/p>\n

Mit Pr\u00e4senz auf lokaler, regionaler und nationaler Ebene<\/strong> wird nach Europa<\/strong> exportiert, unter anderem nach Polen, Italien, D\u00e4nemark, Frankreich, Malta und in die Niederlande<\/strong>. Im letzten Jahr begann zudem die sehr erfolgreiche Ausfuhr in au\u00dfereurop\u00e4ische L\u00e4nder<\/strong>, genauer gesagt nach<\/strong> Kolumbien<\/strong>. Auf kurze Sicht soll das Wachstum auf dem lokalen und nationalen Markt gefestigt sowie neue M\u00e4rkte wie Gro\u00dfbritannien und Deutschland<\/strong> erschlossen werden.<\/p>\n

Jes\u00fas Serna, Generaldirektor f\u00fcr Diversifikation:<\/strong> \u201eDie Segura-Tiefebene ist fruchtbares Land und hat landesweit einen der besten B\u00f6den. Der Agrarsektor ist speziell f\u00fcr Zitrusfr\u00fcchte sehr entwickelt und dynamisch. Wir wissen, dass die Konkurrenz gro\u00df ist und dass es vor allem darum geht, R\u00fcckverfolgbarkeit, Frische und Gehalt der Produkte durch eine geeignete Infrastruktur zu garantieren. Au\u00dferdem wollen wir lokalen Landwirten mit ihren Produkten Zugang zum internationalen Markt erm\u00f6glichen.\u201c \u201eWir haben in diesen Anfangsmonaten nicht nur einen neuen Betrieb aufgebaut, sondern auch daran gearbeitet, neue Partner mit ins Boot zu holen, denn wir wollen Produktion und Vermarktung steigern und mehr strategische Partnerschaften eingehen.\u201c<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

  Torrevieja, 13. September 2021 \u2013 Mit der Markteinf\u00fchrung von \u201eLas Moreras Fruit & Veggies\u201c erweitert TM Grupo Inmobiliario aus Alicante seine T\u00e4tigkeit, die bisher ma\u00dfgeblich auf Wohntourismus, Bau und Entwicklung von Zweitwohnungen entlang der Mittelmeerk\u00fcste spezialisiert war. Las Moreas Fruit & Veggies ist 2009 aus der Landwirtschaftssparte der Gruppe entstanden und soll die landwirtschaftlichen […]<\/p>\n","protected":false},"author":11723,"featured_media":14608,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[19,66,72],"tags":[80,55],"class_list":["post-14598","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-aktuell-news","category-corporativo","category-notas-prensa","tag-tag-all","tag-tag-compromise","formato-comunicacion"],"better_featured_image":{"id":14608,"alt_text":"","caption":"","description":"","media_type":"image","media_details":{"width":1000,"height":666,"file":"2021\/09\/1000-x-666.jpg","sizes":{"medium":{"file":"1000-x-666-300x200.jpg","width":300,"height":200,"mime-type":"image\/jpeg","source_url":"https:\/\/blog.tmgrupoinmobiliario.com\/de\/wp-content\/uploads\/sites\/3\/2021\/09\/1000-x-666-300x200.jpg"},"thumbnail":{"file":"1000-x-666-150x150.jpg","width":150,"height":150,"mime-type":"image\/jpeg","source_url":"https:\/\/blog.tmgrupoinmobiliario.com\/de\/wp-content\/uploads\/sites\/3\/2021\/09\/1000-x-666-150x150.jpg"},"medium_large":{"file":"1000-x-666-768x511.jpg","width":768,"height":511,"mime-type":"image\/jpeg","source_url":"https:\/\/blog.tmgrupoinmobiliario.com\/de\/wp-content\/uploads\/sites\/3\/2021\/09\/1000-x-666-768x511.jpg"}},"image_meta":{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"1","keywords":[]}},"post":14598,"source_url":"https:\/\/blog.tmgrupoinmobiliario.com\/de\/wp-content\/uploads\/sites\/3\/2021\/09\/1000-x-666.jpg"},"acf":{"imagen_destacada_desktop":"https:\/\/blog.tmgrupoinmobiliario.com\/de\/wp-content\/uploads\/sites\/3\/2021\/09\/1920-x-870-1.jpg","imagen_destacada_mobile":"https:\/\/blog.tmgrupoinmobiliario.com\/de\/wp-content\/uploads\/sites\/3\/2021\/09\/540-x-540-1.jpg","formato":{"term_id":76,"name":"Comunicaci\u00f3n","slug":"comunicacion","term_group":0,"term_taxonomy_id":76,"taxonomy":"formato","description":"","parent":0,"count":127,"filter":"raw"},"entradilla":"\u2022\tF\u00fcr Maschinerie und Energieeffizienz der neuen 3 000 m\u00b2 gro\u00dfen Anlage wurden 1,5 Millionen Euro in neuste Technologie investiert.\r\n\u2022\tLas Moreras verpackt, vermarktet und exportiert Produkte unter Eigenmarke, White Label und durch externe Anbieter. 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der neuen Marke \u201eLas Moreras Fruit & Veggies\u201c entwickelt TM Grupo Inmobiliario sein Agrobusiness - Deutsche<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.tmgrupoinmobiliario.com\/de\/2021\/09\/15\/mit-der-neuen-marke-las-moreras-fruit-veggies-entwickelt-tm-grupo-inmobiliario-sein-agrobusiness\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mit der neuen Marke \u201eLas Moreras Fruit & Veggies\u201c entwickelt TM Grupo Inmobiliario sein Agrobusiness\" \/>\n<meta property=\"og:description\" content=\"  Torrevieja, 13. 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September 2021 \u2013 Mit der Markteinf\u00fchrung von \u201eLas Moreras Fruit & Veggies\u201c erweitert TM Grupo Inmobiliario aus Alicante seine T\u00e4tigkeit, die bisher ma\u00dfgeblich auf Wohntourismus, Bau und Entwicklung von Zweitwohnungen entlang der Mittelmeerk\u00fcste spezialisiert war. 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